Recently launched global car brand – LYNK & CO – has previewed a second model line alongside its first production car at a special event ahead of the Shanghai Auto Show.
A part of the Geely Auto Group (which also includes Volvo) LYNK & CO will be showcasing the production ready version of the 01 previously seen here, as well as the 03 Concept, a four-door saloon car design prototype, which will be presented by Geely's Executive Vice President of Design, Peter Horbury.
Alain Visser, Senior Vice President of LYNK & CO, said: “Now with two cars in the LYNK & CO family, just five months into our company’s life, the promises we made of having a range of vehicles ready, high quality, unrivalled technology and connectivity as standard, and a unique brand identity, are being proven. On top of this we now add a lifetime warranty on every car, and free data traffic for connectivity, to further underline our determination to challenge the traditional business model of the car industry.”
Visser also stated that LYNK & CO will not only offer online sales and home delivery services, but also a subscription model with flexibility bringing the owner and user experience up to date with the ‘expectations from a new generation of car buyers’ - used to smartphone app-based levels of convenience.
“We believe LYNK & CO will offer the most connected cars in the world, with the world’s first in-car digital share function. We also offer a completely new business model, with a simplified product offer, transparent fixed pricing and an attractive purchase and ownership experience starting here in China this year. We will bring a unique offer of connected mobility, with the option to share your car, where everything is included. The key to everything we do is simplicity,” said Alain Visser.
The global premiere of the 01 production car at the 2017 International Shanghai Auto Show on April 19 also marks the launch of LYNK & CO into the Chinese market.