The recently-relocated Design Museum in London has welcomed a new exhibit in the shape of the brand new Range Rover Velar – which was revealed to guests and VIPs at an exclusive launch event.

The Velar features a suite of consumer technologies, working together to create an in-built technology butler, says Land Rover,  with an all-new infotainment system known as Touch Pro Duo. 

Dubbed Blade by development engineers due to its slender profile and clean surfaces, the innovation is said to make the in-car technology experience clearer, quicker and more enjoyable, enhancing every journey.

The fourth member of the Range Rover family was unveiled to a capacity audience at the Design Museum, London, alongside a Velar photographic exhibition by world renowned photographer Gary Bryan.

The Velar is the first ever vehicle to be launched and displayed at the new Design Museum, which opened to the public in November 2016 after moving from its original Shad Thames location. The new model was simultaneously shown for one night only in a pop-up display on Kensington High Street, West London, alongside the Range Rover Evoque, Range Rover Sport and Range Rover.

Jaguar Land Rover has also announced a partnership with the London Design Museum, which will bring a series of collaborations, exhibitions and events to the museum over the next three years.